A client portal gives each client one place for their projects, reviews and requests. What it should include, and when a design studio needs one.

Clients judge ads differently in a feed than on a white artboard. How to present paid social creative so feedback is about what will actually run.

An email pasted into a slide hides the subject line, the preheader and the sender. How to run an email design review that gets useful feedback.

Website mockups sent as flat images get reviewed like posters. How to present page designs so clients give feedback on the site, desktop and mobile.

The standard banner sizes for Google Display and programmatic campaigns, which ones to make first, and how to get a whole set approved.

Two or three rounds is the usual answer, but how you define a round matters more than the number. How to scope revisions so projects stay on track.

Long brief templates get skipped. A short creative brief template, the questions worth asking, and how to collect briefs without chasing clients.

How photographers and studios can run a proofing round that ends with a final list of picks, clear retouch notes and fewer email threads.

Six tools teams use instead of Markup.io for client feedback, from live-site annotation to creative proofing, and which kind of team each one suits.