02
The comparison
Honter vs Planable at a glance
Honter | Planable | |
|---|---|---|
Built for | Creative review across eight formats | Planning, approving and publishing social posts |
Free plan | Yes, 6 projects | 50 posts in total |
Paid plans | Pro, $19.99 a month | Basic $39 and Pro $59 per workspace a month |
Feed previews | Instagram, Facebook and LinkedIn mockups | Facebook, Instagram, LinkedIn, X, YouTube, TikTok, Pinterest, Google Business Profile and Threads |
Client access | Name only, no account | Public links to view and comment; approvers need a free account |
Scheduling and publishing | No | Yes |
Other formats | Decks, web designs, display ads, email, galleries, video, documents | Blogs, newsletters and press releases |
AI pre-review | Six AI reviewers check static ads and more | Not listed |
Where Honter is the better fit
Review the whole campaign, not just the posts
Paid social rarely ships alone. Honter reviews the ads next to the deck that sold the idea, the display banners and the launch email, each in its own context: feed mockups, true-size banners and an inbox.
No accounts for clients
In Planable, anyone can view and comment through a public link, but approving requires an approver account. In Honter, clients add their name and comment straight away.
AI reviewers and caption ideas
Honter’s AI reviewers check static ads before the client sees them, asking whether each one stops the scroll and looks native to the platform. Clients can also pick from three platform-tuned caption suggestions.
Where Planable is the better fit
Publishing. Planable schedules and publishes posts. Honter doesn’t publish anything.
More platforms. X, YouTube, TikTok, Pinterest, Threads and Google Business Profile previews.
Content calendar. Plan organic posts across workspaces and brands.
Approval levels. Required and multi-level approvals on higher plans.
Which one should you choose?
Choose Planable if you manage organic social for brands and need a calendar that publishes.
Choose Honter if you produce paid social and campaign creative and need clients to review it in context before it goes to the ad platform.
Frequently asked questions
Does Honter schedule social posts?
No. Honter is for reviewing creative and getting it signed off. Use your ad manager or a scheduler to publish.
Which platforms does Honter preview?
Instagram feed and stories, Facebook feed and stories, and LinkedIn feed and page headers.
Do clients need an account?
No. In Honter, clients open the link and add their name.
